For over 15 years, False Lash Volume Mascara remains, now more than ever, the gold standard in volumizing mascaras. Often imitated, never duplicated, it is renowned for its intense volume, which remains flawless day after day, combined with a nourishing formula that cares for the lashes.
False Lash Volume Mascara, the No. 1 mascara among luxury brands in the selective market*
*Source: NPD France, sales by unit and value for the years 2015, 2016, 2017, and 2018.
AN ICON RENOWNED FOR ITS RICH FLAVOR
For over 15 years, False Lash Volume Mascara remains, now more than ever, the gold standard in volumizing mascaras. Often imitated, never duplicated, it is renowned for its intense volume—always flawless, day after day—combined with a nourishing formula that cares for your lashes. A volumizing mascara available in several shades: High-Density Black (1), Radical Black, Generous Brown (2), Extreme Blue (3), Fascinating Violet (4), Burgundy (5), Intense Night (6).
A NEW AND IMPROVED FORMULA
In 2019, Yves Saint Laurent has perfected its iconic mascara. Discover a nourishing formula enriched with argan oil and now infused with walnut extract for nourished, more supple lashes. Both ingredients come from the Ourika Gardens in Morocco, the first gardens dedicated to growing some of our signature ingredients.
Its iconic brush remains unchanged, delivering the same intense volume, looking flawless day after day.
A NEW, MODERNIZED SETTING
The setting False Lash Volume Mascara The iconic collection has been updated with a new, more contemporary and fashion-forward design. Gold represents the heritage of the Yves Saint Laurent universe, while silver symbolizes Anthony Vaccarello’s modern vision.
OUR MAKEUP ARTIST'S TIP
To brighten your eyes, try applying Touche Éclat Le Stylo to the inner corners of your eyes and your brow bones.
To make your eyes pop, check out the new Sequin Crush shimmering eyeshadows.
How do you apply mascara?
1. To curl your lashes, start applying the product at the base, at the outer corner of the eye.
2. Place the brush at the base of your lashes, then sweep upward and outward at the same time to separate them thoroughly using a zigzag motion.
3. For the lower and inner lashes, use only the tip of the applicator and apply the mascara to each lash individually.
How can you make your False Lash Volume Mascara last longer?
1. Remove excess product from the brush from time to time using a clean tissue (or disposable cloth) or a makeup remover wipe to prevent the brush from becoming overloaded with product.
2. Clean the ring around the mascara wand regularly with a wipe to ensure the mascara always closes properly.
3. Avoid “pumping” the mascara wand, as this lets air in and causes the product to dry out prematurely.
4. Never wring out the brush, as this will prevent the wringer from functioning properly.
5. Close the mascara completely. The two parts of the YSL logo should fit together perfectly, and you should hear a soft “click” when it closes.
6. Store away from heat.
The ingredient lists for our brand’s products are updated regularly. Before using one of our products, we encourage you to read the ingredient list on the packaging to ensure that the ingredients are suitable for your personal use.
768849 6 - INGREDIENTS: AQUA / WATER / EAU • CI 77499 / IRON OXIDES • ACRYLATES COPOLYMER • ORYZA SATIVA CERA / RICE BRAN WAX • PROPYLENE GLYCOL • CERA ALBA / BEESWAX / CIRE D'ABEILLE • PENTYLENE GLYCOL • GLYCERYL STEARATE • CETYL ALCOHOL • PEG-200 GLYCERYL STEARATE • COPERNICIA CERIFERA CERA / CARNAUBA WAX / CARNAUBA WAX • STEARIC ACID • PALMITIC ACID • AMINOMETHYL PROPANEDIOL • GLYCERIN • HYDROXYETHYLCELLULOSE • CAPRYLYL GLYCOL • PANTHENOL • ARGANIA SPINOSA KERNEL OIL • SODIUM DEHYDROACETATE • XANTHAN GUM • MYRISTIC ACID • HYDROLYZED HYALURONIC ACID • LACTIC ACID • SODIUM HYALURONATE • CITRIC ACID • JUGLANS REGIA LEAF EXTRACT / WALNUT LEAF EXTRACT • PARFUM / FRAGRANCE (F.I.L. N70017471/1).
Complete your look
To contact the responsible person : YSL BEAUTÉ - 281, RUE SAINT HONORÉ, 75008 PARIS
By email via customer service : francerelationclient@ysl.oaccare.fr