A line of hair care products that delivers maximum results from the very first use, as the formulas are developed based on an understanding of the physiology of the hair and scalp. A wide selection of complementary products to address every hair type and need! The secret to the effectiveness of hair care products ICE lies in the exceptional properties of wild herb bio-extracts, produced using a patented cryo-enzymatic extraction method, and in their combination with concentrated active ingredients, well known for their positive effects on the hair and scalp. The certified vegan formulas contain certified natural and organic ingredients. All packaging is recyclable.