Aveda INVATI ULTRA ADVANCED™ Shampoo Rich Exfoliating Shampoo for Normal to Thick Hair 200 ml

Purifying Shampoo For thinning hair, this product gently exfoliates with salicylic acid derived from wintergreen, removing excess sebum, product residue, and pollution that can clog pores.

-77% reduction in hair loss* thanks to the Invati Ultra Advanced™ 4-step system.

The first step in this routine is a purifying shampoo for the scalp. Its gentle, non-irritating formula creates a light lather and rinses out easily. When used with the lightweight conditioner, hair appears shinier and fuller. Dermatologist-tested. 94% naturally derived ingredients**. 100% vegan. Leaping Bunny certified.

Formulated for thick and thinning hair types, with:
- Salicylic acid derived from wintergreen: gently exfoliates to remove excess sebum, product residue, and pollution that can clog pores, helping to purify the scalp.
- Babassu-derived cleansing agents: gently cleanse and instantly remove pollution and product buildup.
- Micellar cleansing system: for extra scalp cleansing.
- Ayurvedic herbal blend: contains certified organic ginseng and turmeric; revitalizes the scalp during massage.
- 50% more nourishing ingredients for enhanced nourishment (compared to the gentle exfoliating shampoo)*

*Reduction in hair loss due to breakage after using the 4-step system invati ultra advanced™ : shampoo, conditioner, serum, and leave-in treatment.**Of natural origin according to ISO 16128. Derived from plants, non-petroleum mineral sources, and/or water.