Kérastase Bain Hydra-Fortifiant Refillable strengthening anti-hair loss shampoo for weakened hair

Strengthening Anti-Hair Loss Shampoo for fragile hair prone to breakage and hair loss.
It gently cleanses and strengthens the hair shaft to reduce the risk of hair loss due to breakage.

This ultra-gentle formula is ideal for fine or oily hair, helping to remove excess oil and pollution particles from the scalp and hair shaft.
Its gentle cleansing action soothes and moisturizes hair from root to tip, leaving it feeling light.
Enriched with a powerful blend of native Edelweiss cells and ginger root, this formula strengthens the hair shaft for intense resilience, helping to reduce the risk of hair loss caused by brittle hair. Hair is prepared for treatment and fortified, leaving it looking thicker and healthier.

The 500-ml refillable shampoo bottle, made from 95% recycled plastic*, at a Waterloop** facility that runs entirely on renewable energy***, can be reused with the corresponding shampoo refill, made with 82% less plastic packaging****.
*Except for the pump and the label.
**The Burgos plant achieved "Waterloop" status at the end of 2017. The "Waterloop" plant concept involves using municipal water solely for human consumption and to produce high-quality water used as a raw material in manufacturing. This means that the water required for utility services (cleaning equipment, steam production, etc.) comes from water that is reused or recycled on-site. More information in the universal registration document: https://www.loreal-finance.com/system/files/2024-03/LOREAL_Document_Enregistrement_Universel_2023_fr.pdf
***by the end of 2023, excluding safety and security facilities. For more information, see the universal registration document (link above)
**** vs. two 250-ml bottles "

Benefits:
Ginger root
Ginger root is known for its ability to protect against daily environmental stressors.
Edelweiss Flower
Edelweiss stem cells are known in skincare for their antioxidant power and collagen-preserving properties. The edelweiss flower is able to withstand the most extreme conditions

Results:
✔ Hair is stronger*
✔ Instant hydration and softness**
✔ Strengthens and plumps the hair shaft when used with the Strengthening Treatment***.
✔ 98% reduction in breakage****

*Reduction in the amount of hair breakage compared to a conventional shampoo after just one use.
**Increased hydration compared to before application
***Instrumental test, compared to before application
****Instrumental test, after 1 application of Hydra-Fortifying Bath + Melting Cream + Serum